Kaam Kaaj® Work/Work
Graphic Services

London, UK


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Air Max 97 - Logo + Tagline 

We were commissioned by Nike Brand Creative and SNKRS to design the wordmark and tagline for the iconic Air Max 97.

The AM97 silhouette has always been future focused which was the grounding in the design for the wordmark. Taking inspiration from the waves of the silhouette and implementing it within the wordmark.  

Team: Kaam Kaaj, Mohammed Samad + Bouk Ra
Nike: Paul Kennedy + Tan Townsend